Description
With the launch of the Nike Air Max Scorpion — featuring the largest AIR unit in Nike's history — MRESTUDIO was commissioned to help craft an immersive interactive experience for Nike House of Innovation Shanghai 001. In collaboration with a group of talented artists, the studio explored the boundaries of imagination and celebrated the bold, experimental spirit of Air Max. MRESTUDIO concepted, designed, and animated a digital scorpion inspired by the silhouette of the shoe, developed for use in Unreal Engine and built for immersive VR environments. The piece fused organic motion with product design language, transforming the sneaker’s form into a responsive, futuristic sculpture.
Services
3D Design / Animation
Client
NIKE
Year
2022